Any number of unflattering results in search engines, like Google, that show your name or brand can absolutely ruin your career – no matter what your position in life. If you don’t think Human Resource Departments and Executive Recruiters are researching candidates online and making judgments based on the results they find, you’re in for a rude awakening.
It has been estimated that more than half of people seeking employment have been rejected because of ‘unkind’ public information found on the internet. One would think you would need to be a convict or a nasty individual in order to be a casualty of negative online reviews. But in reality, if you are not on top of your online reputation and actively managing it, there's a good chance that your reputation could be tarnished, and you wouldn't even know it.
Here are 5 examples of the kind of search engine results you don’t want to see showing up if you have any concern about your career or professional reputation:
1. Evidence of an Arrest
If getting arrested or being investigated for criminal activity wasn't bad enough, in today’s day and age that information is either going to be on video tape or posted somewhere online.
This could destroy your credibility and show up somewhere in search engine results. Sadly, this information could hang around in your search engine results for a very long time.
2. Getting Bad Press as a Result of Something You Did
You no longer have to be a celebrity in order for bad press to damage your credibility. So many unsuspecting people are getting reprimanded or even dismissed from their job as a result of posting something on social media or sharing a ‘private’ message or thought in confidence that turns out to be blasted all over the internet.
Some employees are even terminated when an arrest is brought to light within the company, even if it happened long before they ever took the position.
3. Unsatisfied Customers or Fake Reviews
Never underestimate the power of a disgruntled customer or ex-employee. Individuals go online to research businesses/companies for the good, bad, and the ugly. Having even one bad review (even if it is a false review) can create disastrous consequences.
Sadly, there are numerous sites that offer anonymous opportunities for disgruntled people to maliciously post false reviews. These sites are not only bad for your reputation, but they often extort the victims attempting to remove the comments and slanderous reviews that were erroneously posted.
HINT: No matter how bad a review might be, it is better to address the customer’s dissatisfaction and do what you can to make them happy. Getting an additional bad review can further affect your online reputation and last for a much longer time.
4. Relationships Gone Bad – Rage & Revenge Porn
Breakups hurt, but losing someone who no longer respects you and has no concern for your welfare can put you at the top of search engine results…in a not-so-flattering way. There are websites that thrive on posting material relating to cheating boyfriends or girlfriends. This material could not only be embarrassing, but could also play a role in the downfall of your career, your friendships, and your family too.
5. Slanderous, Insulting, or Defamatory Posts
Having a good reputation online so that anyone can research you is vital. Yet, there will always be people who post (sometimes anonymously) anything and everything about you in order destroy your reputation.
It’s best to be fully aware of your online reputation just for this very reason.
So what can you do if you have negative results? Remember, your online social life and reputation is accessible to millions. You should make every effort possible to make your online image shine.
If you are in need of reclaiming your online image and reputation, Social Life Management will give you everything you need to put your best foot forward.
For more information about how to avoid negative search results and improve your online reputation, visit SocialLifeManagement.com.
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